About Cotion

cotion idea-explainer video

Cotion IDEA

2019

Startups need motivators to introduce their products and demand, on the other hand, there is a kind of lifestyle change in the world so that people are more present in cyberspace and social networks than in the physical environment. This introduction is the reason behind the idea of Cotion. With a contextual understanding of digital discourse, Cotion has designed a stimulus form in the video frame. In a way, it allows the startup to create a network of asymmetric information about its business and products, and like a pole to stimulate consumer attraction and move towards it. more

why cotion-explainer video

Why Cotion

2019

Many companies around the world now offer video marketing services, especially descriptive animation, and there is a lot of competition between these companies. These companies with graphic knowledge and high artistic taste produced many animations for businesses, and of course, due to the high cost of production, many businesses could not use this opportunity.
The cost of producing Cotion is very affordable... and more than ten other reasons that show Cotion is the best.
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Introducing Cotion Chart


Cotion solution: As you read in the Cotion idea box and why Cotion, it gives the consumer a comprehensive view of the product. Therefore, the output of this solution is a three-dimensional matrix chart that produces 72 one-minute videos in the product description. One dimension of this matrix is the seven main groups of asymmetric product data, which can be seen in the horizontal row of the chart below, and each main group is divided into several subgroups, which you can see in the vertical left column of the chart below. In this vertical column, you can see the subgroups, and by selecting each of the subgroups, you can see three types of videos that fit the video audience, including consumers, businesses, and the government. Also, in front of each video, we have given explanations about its media technologies so that you can understand their differences. In the end, you can understand the best practice from the Cotion solution.

Founder biography - end user

In writing a biography for the end user,it should be noted that the audience pays more attention to personal successes, emotions, feelings and interesting points of a person's life.

 end user 

Founder biography - business

For organizations and businesses, what matters is what milestones, leadership power, managerial efficiency, and economic intelligence have been exist in an entrepreneur's business success.

 business 

Founder biography - government

From the point of view of the government, the actions of an entrepreneur that lead to the Providing benefits, and his national and international behaviors and ideas, are important.

 government 

Introducing the brand - end user

The end user usually pays attention to the product and features such as reasonable price, high quality and availability. In fact, personal gain is a priority for the end user. Therefore, in writing about the features and products that can be provided, this issue has been considered.

 end user 

Introducing the brand - business

Businesses, organizations and companies, in checking out of a company and its services and products, pay more attention to the calculation of production costs, production process, medium and large customers and more profit.

 business 

Introducing the brand - government

about a brand or company, governments usually pay attention to its public services, the benefits to society, and what promotes society as a whole. .Adapting the content of the scenario to the main ideology of the governments is another important point.

 government 

Brand philosophy - end user

For the end user, the initial ideas of the founder of a brand, how to overcome problems and obstacles and how to achieve the dreams are more important.

 end user 

Brand philosophy - business

Solutions, new ideas, economic methods for development and the application of management methods to solve problems are important for businesses.

 business 

Brand philosophy - government

For the government, the issue of how much the owner of a brand in establishing and launching it, pays attention to the needs of the country and uses the capacities and internal forces of the country to operate the brand, are more important.

 government 

Timeline - end user

Personal efforts to overcome obstacles and difficulties Despite the many problems and struggles of an entrepreneur, are more important for a consumer while studying the timeline of a brand.

 end user 

Timeline - business

In studying a brand's timeline, technological advances, business milestones, and brand owner innovations are more important to businesses.

 business 

Timeline - government

What matters to governments about a brand's timeline is how much of that brand's milestones have contributed to the overall improvement of the country's economy, or, for example, increased exports and credibility to the economy.

 government 

Missions - end user

How much does a brand pay attention to the interests of the end user and meet his needs in fulfilling its missions and goals?

 end user 

Missions - business

In studying the missions and goals of a brand, planning, goal setting, business plan design and economic growth plans are more important for businesses.

 business 

Missions - government

For governments, things like big investments, long-term economic plans, the impact of plans on job creation and increasing national credibility are more important. Therefore, in studying the goals of a brand, these are the focus of governments.

 government 

Social responsibilities - end user

From a consumer's point of view, the ultimate output of a brand's social responsibilities must have personal benefit to the consumer.

 end user 

Social responsibilities - business

Social responsibility is important when it leads to reducing production costs and increasing profits. This is the view of businesses when studying the social responsibilities of a brand.

 business 

Social responsibilities - government

from the point of view of governments The social responsibility of a brand is significant when it increases national cohesion, increases the international prestige and honors of a country.

 government 

Achievements - end user

 end user 

Achievements - business

 business 

Achievements - government

 government 
second

Economical benefits - end user

When buying a product, people usually pay attention to the economical benefits that comes with buying it. Cheap price and high durability, which saves the customer money, are among the important things that are considered in choosing a product

 end user 

Economical benefits - business

Long-term economical benefits, cost savings and high productivity are among the economic benefits that an organization pays attention to in producing a product.

 business 

Health benefits - end user

In explaining the health benefits of a product, the needs of small customers must be considered. These are needs that the customer is concerned about them

 end user 

Health benefits - business

Providing health benefits to employees and members of an organization is very important for its managers. This is one of the criteria for choosing a brand's products.

 business 

Social benefits - government

Governments usually pay attention to big and influential issues. Therefore, it is very important for governments what impact a brand has on the environment, what services it provides to the general public, or what its economic impact has been.

 government 

Educational benefits - end user

 end user 

Educational benefits - business

 business 

Educational benefits - government

 government 

Cultural benefits - end user

 end user 

Cultural benefits - business

 business 

Cultural benefits - government

 government 
4

Economical benefits - end user

When buying a product, people usually pay attention to the economical benefits that comes with buying it. Cheap price and high durability, which saves the customer money, are among the important things that are considered in choosing a product

 end user 

Economical benefits - business

Long-term economical benefits, cost savings and high productivity are among the economic benefits that an organization pays attention to in producing a product.

 business 

Health benefits - end user

In explaining the health benefits of a product, the needs of small customers must be considered. These are needs that the customer is concerned about them

 end user 

Health benefits - business

Providing health benefits to employees and members of an organization is very important for its managers. This is one of the criteria for choosing a brand's products.

 business 

Social benefits - government

Governments usually pay attention to big and influential issues. Therefore, it is very important for governments what impact a brand has on the environment, what services it provides to the general public, or what its economic impact has been.

 government 

Educational benefits - end user

 end user 

Educational benefits - business

 business 

Educational benefits - government

 government 

Cultural benefits - end user

 end user 

Cultural benefits - business

 business 

Cultural benefits - government

 government 
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